Chapter 4: Media and Political Knowledge “A democracy can’t be strong if its citizenship is weak,” observed political scientist William A. Galston (2011). A key requirement for effective citizenship is knowledge. Meaningful democratic decision-making requires that citizens understand basic facts of government and the issues that are at stake in elections. National surveys show that most Americans know key aspects of the U.S. Constitution and civil liberties. Happily, they also know the number of senators from their state. But in a testament to widespread ignorance, just 35 percent know the names of both U.S. senators from their state, only a third can name all three branches of government, and 29 percent believe a person can be tried twice for the same crime. This underscores a time-honored paradox of political communication: There is more information available than ever before, yet citizens’ knowledge levels do not approach normative ideals (e.g., Neuman, 1986). […]