Media & Culture is
a solid, thorough,
and interesting text.
I will be a stronger
mass communication
and Culture
read this text.
MYLEEA D. HILL,
ARKANSAS STATE UNIVERSITY
Media & Culture is the
best survey text of the
current crop. The writing
is well constructed and
does not talk down to
the students.
STEVE MILLER,
RUTGERS UNIVERSITY
Media & Culture’s critical
approach to the history,
theory, economy, technology,
and regulation of the various
mass media helps students
become critical users of
the media.
SHIO NAM,
UNIVERSITY OF NORTH FLORIDA
Media & Culture is
media literacy meets
mass communication—
it really connects the
two, something
we should all be
focusing on.
WENDY NELSON,
PALOMAR COLLEGE
I think the Campbell text is outstanding.
It is a long-overdue
media text that is grounded
in pressing questions about
American culture and its
connection to the techniques
and institutions of commercial
communication. It is, indeed,
an important book. At the
undergraduate level, that’s
saying something.
STEVE M. BARKIN,
UNIVERSITY OF MARYLAND
Media & Culture respects
students’ opinions, while
challenging them to take
more responsibility and to
be accountable for their
media choices. This text
is essential for professors
who are truly committed
to teaching students how
to understand the media.
DREW JACOBS,
CAMDEN COUNTY COLLEGE
I will switch to Campbell
because it is a tour de force
of coverage and interpretation,
it is the best survey text in
the field hands down, and
it challenges students.
Campbell’s text is the most
thorough and complete in
the field. . . . No other text is
even close.
RUSSELL BARCLAY,
QUINNIPIAC UNIVERSITY
The feature boxes
are excellent and are
indispensable to any
classroom.
MARVIN WILLIAMS,
KINGSBOROUGH
COMMUNITY COLLEGE
The critical perspective
has enlightened the
perspective of all of us
who study media, and
Campbell has the power
to infect students with
his love of the subject.
ROGER DESMOND,
UNIVERSITY OF HARTFORD
I love Media & Culture! I have
used it since the first edition.
Media & Culture integrates the
history of a particular medium
or media concept with the
culture, economics, and
the technological advances
of the time. But more than that,
the authors are explicit in their
philosophy that media and
culture cannot be separated.
DEBORAH LARSON,
MISSOURI STATE UNIVERSITY