Social Psychology

Influence of Group Size, Unanimity, Cohesion and Status on Conformity

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influence of group size, unanimity, cohesion and status on conformity

Describe the influence of group size, unanimity, cohesion and status on conformity. Social psychologists wondered: If even Asch’s noncoercive, unambiguous situation could elicit a conformity rate of 37 percent, would other settings produce even more? Researchers soon discovered that conformity did grow if the judgments were difficult or if the subjects felt incompetent. The more insecure we are about our judgments, the more influenced we are by others. Researchers have also found that the nature of the group has an important influence. Conformity is highest when the group has three or more people and is cohesive, unanimous, and high in status. Conformity is also highest when the response is public and made without prior commitment. GROUP SIZE In laboratory experiments a group need not be large to have a large effect. Asch and other researchers found that three to five people will elicit much more conformity than just one or […]

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Social Psychology

Basic Concept and Research Techniques of Social Psychology

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Describe the basic concept of Social Psychology? Also elaborate Social Psychology’s research techniques and their application in everyday life.  Basic Concept of Social Psychology: The way we perceive ourselves in relation to the rest of the world plays an important role in our choices, behaviors and beliefs. Conversely, the opinions of others also impact our behavior and the way we view ourselves. Social psychology is a branch of psychology concerned with how social phenomena influence us and how people interact with others Understanding social psychology can be useful for many reasons. First, we can better understand how groups impact our choices and actions. Additionally, it also allows us to gain a greater appreciation for how our social perceptions affect our interactions with other people.   There are some basic aspects of social behavior that play a large role in our actions and how we see ourselves.   Social behavior is […]

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