Mass Communication Talk

Cable Television Cable Television is a system for distribution of audiovisual information via coaxial cable. The system includes its signal receiving amplifying and controlling equipment and signal origination equipment. Since this system involves physical network and distribution of cables it is only operatable under government permission. Cables may be hurried underground or hanged with the poles. Amplifiers are placed to boost the signals at intervals along the cable. The essential features of Cable Television system < include headend for amplifying and processing signals for cable transmission, coaxial cable to carry the signals to subscribers terminal, equipment connected to subscribers' TV receivers and antennas. Headend, is the source of transmission. A studio for programme making can also be added with the headend. The basic difference between cable TV and broadcast TV is that the television signals are transmitted over cable rather than broadcast. Cable TV and CCTV (close circuit television) have […]

International challenges to TV CHANNELS Broadcast journalists have become accustomed to technological change.  They have accommodated their working habits and technique to suit, successively, the switch from black and white to colour, the switch from film to videotape, the arrival of live transmission, and the advent of computer-assisted electronic graphics and titles.  But none of this technological advance encompasses such through changes of environment and procedure as the coming computerization process. Television is quite different from radio.  Expert report that there will three kinds of technological advance which, in greater or in lesser measure, will alter the nature of TV journalists work, both in the studio and in the field.  The first advance already nearing perfection, involves the change over from the present analog system of television to the new digital system.  The analog TV system signal is produced by waves whose frequency and intensity re-create a picture analogous to […]

Television Entertainment Programmes: Television is a tribute to three broad functions: to inform the people, to entertain the people and to educate the people. Out of these three, the entertainment element occupies largest share in terms of time and resources. Television is basically an “entertainment – oriented” medium. Even the education and information elements contain a touch of entertainment in-‘order to capture the attention of its target viewers. Today television plays and music shows attract hundreds of viewers who sit > before mini screen, sometimes to kill time – sometimes to satisfy their internal instinct. Obviously we love being told a story – to get out ourselves escape – to dream of being bigger, stronger, braver — to risk life, stalk a killer — all this.safely, secretly in the intimate closeness of our own television screen. All television broadcasts are either targeted towards general public (the masses) or to a […]

Live Transmission: Control and the Televised Performance Scene A performance scene is a critical component of the music biopic, establishing links between the past and present, and between viewers and their memories of a particular band or (more often than not deceased) artist. Performances-whether revered or criticized-highlight memorable moments of a musical career and can motivate and structure the narrative of a music biopic. Gary R. Edgerton cites television as an especially influential medium for delivering music performances to viewers, arguing that it has “transformed the way tens of millions of viewers think about historical figures and events” through numerous nonfictional and fictional portrayals (1). This essay considers the televised performance of “Transmission” by Joy Division in Anton Corbijn’s Control (2007) to highlight the ways in which the performance scene, as a signature event in the band’s popular memory, bridges the past and present by integrating aspects of the original […]

Critically Analyze PTV khabrnama: PTV KHABARNAMA Pakistan television is a custodian of its cultural, religious and social values and a symbol of national integrity. It has to find wide range of programmes, enthralling entertainment, fabulous music and informative talk shows on its channels i.e. PTV, PTV-WORLD and Channel-3. Khabarnama is to telecast on PTV and PTV-World and plays very important role to the viewers’.  It is very popular in the country and abroad.  It includes all the news events.  The duration of khabarnama is about 30 minutes or more.  It covers the whole world events.  It telecast the live coverage of their reporters’ interviews of various political leaders of the world.  It include on the three portions, firstly, it consists on the international news, secondly the national news and thirdly sports news.  But the main fault in the khabarnama was also called the wazir-nama.  It telecast mostly news about that […]

News Coverage : Requirements & Techniques The television news coverage is different from covering the news events for radio and Press. Being a visual media almost every TV reporter leaves the newsroom for news coverage with a camera person or crew who will make sure pictures are taken and sound is recorded. Every reporter, of course, carries a note pad and pen, for jotting down important facts while covering a story. Such notes make it easier to write a script under deadline pressure in the field or back in the newsroom. It is important to write the correct spelling of a newsmaker’s name and his title, because this information probably will be displayed on the screen when your story airs. Also carry an audiotape recorder. Use it to record people interviewed in the field. The quality of the recording is not important -beacuse it will not be played back on […]